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    Made to Stick: Why Some Ideas Survive and Others Die PDF




    by Chip Heath : Made to Stick: Why Some Ideas Survive and Others Die

    ISBN : #1400064287 | Date : 2007-01-02

    Description :

    PDF-0bbe1 | NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to improve your idea’s chances—essential reading in the “fake news” era.   Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate… Made to Stick: Why Some Ideas Survive and Others Die


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    [Pub.15jEN] Made to Stick: Why Some Ideas Survive and Others Die PDF | by Chip Heath


    Made to Stick: Why Some Ideas Survive and Others Die by by Chip Heath

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